23 June 2026
Marketing Strategy
Why Xennials have an unfair advantage in the AI age
If you were born between 1977 and 1983, you watched the internet arrive mid-degree and had to adapt fast. Gerard argues that experience is now an unfair advantage in the AI age.
The internet rewarded people who were good with the tools. AI rewards judgement: knowing where the work needs to land and what guardrails to put around the model. Anyone can prompt; far fewer people can tell whether the answer is right.
Xennials have already lived through one platform shift. The video makes the case for reaching back to that adaptive instinct and pairing it with two decades of operating experience.