You know Fractal is the right partner when ….

  • Your current customers love you, but new prospects can’t figure out what you’re selling
  • Your company has long sales cycles and low close rates, and you’re losing out to the competition
  • You have high customer churn
  • You’re under price pressure

Growth marketing strategies and implementation so you can:

  • Discover your ideal customer
  • Build marketing systems that scale
  • Focus on your product
  • Position your company for success

Customer inertia is your greatest enemy - Bigger even than your competition

"My biggest mistakes usually came because I didn't pay attention to advice."
- Gerard Doyle

who is fractal?

Fractal, is not just any other agency. It’s really a hybrid agency consultancy. It is an agency that rolls up its sleeves. As a consultant, my job is to advise, but we’ve all met those consultants that advise, and give you pages and pages of research and Ibis reports. Then they walk out the door and leave you to do it all yourself.


Owner/Creative Director


With more than 20 years of experience, Gerard is a veteran of marketing. Gerard’s career is a blend of agency and Startups, which he uses to provide a unique and innovative approach to his marketing strategies. Gerard’s Startup experience uniquely positions him to help businesses navigate through rapidly evolving marketplaces that are always under the threat of disruption. After spending ten years in London, Gerard has vast international experience working with some of the biggest global brands, including HP, GM, Microsoft, Coca Cola and Burberry


Fractal’s office manager


Anna is Fractal's Ninja, with years of experience in Administration and Project Management in several industries. She keeps everyone on track, manages the administrative work and makes sure that the projects are flowing smoothly.


Creative Director


From programming to the podcast, Daniel contributes to all areas of Fractal operations.

“When i’m consulting to a startup company, I never give consulting advice that I can’t execute on. That means we not only advise you on what you’re trying to achieve and how to go about doing it, but we’ll help you execute it the first time. And that’s the combination of performance and consulting that we like to bring forward with Fractal.”


Performance Marketing Director


From a long and varied history in online marketing, paid ads and assisting businesses of all shapes and sizes - Andy brings a deep understanding of the platforms, systems and best practices to the Fractal team.


Digital Analyst


With a passion for design, advertising and entrepreneurial thinking, Saxon helps Fractal stay on top of performance, ensuring client goals are met and real business value is created.


Performance Content Consultant


With a Degree in Communication and Advertising plus 5 years of experience in the marketing industry, Taylor is a passionate content creation expert. She supports Fractal with ensuring that every piece of content is engaging, captures the audience’s attention and converts them on whatever objective is set.

“There’s something about truth that founders will take on board that normal staff members won’t… You’ve bet everything on your start-up, but what you don’t need to be told is that you’re going to be successful. You need to be told what’s achievable and how to go about achieving that.”

what fellow founders say:

founders & marketing

Marketing requires somebody to be on all the different tactics, all the different trends, things that are moving and changing. There are new platforms. There are new bidding options every day, this changes. And that's what we provide. I'm looking at marketing every day, every minute, thinking about what we can do to get your product in front of the person you want, to use the right tactics, tricks and tools.

Gerard Doyle

Founders can get lost in a sea of marketing options, drowning out focus from their organic business. 

At the startup phase, putting the various complex pieces together is challenging. Meshing a marketing strategy to fit the customer persona, traffic sources and incorporating customer feedback, can get messy and complex.

We help to guide you through this process, piece by piece, with regular consulting and practical assistance. Looking at things both holisticaly and at the granular level.

contact us