You know Fractal is the right partner if...

  • Your current customers love you, but new ones can’t figure out what you’re selling
  • Your company has long sales cycles and struggles to close a sale, so you’re losing out to the competition
  • People enquire or sign-up but then don’t convert
  • You’ve build a great product, but you can’t find those customers who share your vision

Marketing strategies and implementation so you can:

  • Discover your ideal customer
  • Build marketing systems that scale with you
  • Focus on your product
  • Position your company for success

You're most likely losing business to the Status Quo, not any direct competitor

Your prospects continually ask themselves if the pain of change is worse than the pain of staying with their current problems

who is fractal?

Fractal is not just another agency. We work as a hybrid of an agency and a consultancy. We’re an agency that rolls up its sleeves. As a consultant, my job is to advise, but not like you’ve seen before. We’ve all met those consultants who advise, give you pages and pages of research and Ibis reports, and then walk out the door and leave you to do it all yourself. At Fractal, we’ll implement what we recommend. 


Owner/Creative Director


With more than 20 years of experience, Gerard is a veteran of marketing. Gerard’s career is a blend of agency and Startups, which he uses to provide a unique and innovative approach to his marketing strategies. Gerard’s Startup experience uniquely positions him to help businesses navigate through rapidly evolving marketplaces that are always under the threat of disruption. After spending ten years in London, Gerard has vast international experience working with some of the biggest global brands, including HP, GM, Microsoft, Coca Cola and Burberry


Office Manager


Anna is Fractal's Ninja, with years of experience in Administration and Project Management in several industries. She keeps everyone on track, manages the administrative work and makes sure that the projects are flowing smoothly.


General Manager

Pete Newsome

With a passion for digital, understanding of marketing, a curiosity in psychology and a deep technical knowledge, my personal superpower is my ability to communicate effectively with anyone from clients, developers, creatives through to non-technical stakeholders.


Content Producer


Tim is a Writing Graduate from the University of Queensland with a huge passion for storytelling. He brings a clean and creative flair to content creation for all of Fractal's clients, from their long-form articles to their most minute copy editing.


Digital Strategist


Dwayne is a Marketing Graduate from Queensland University of Technology. Being able to assist growing companies not only excites Dwayne but also inspires him. Through a data driven analytical approach, he is able to provide tangible results that ensures clients are understanding the nitty gritty of results and the best way to approach them.


Graduate Marketing Coordinator


Paris has a Bachelor's Degree in Marketing & Advertising. With a passion for blending creativity and analytics, Paris helps Fractal with content creation, social media management, copywriting, and reporting. Her work captures target audiences while reflecting the brand's identity and values.


Graduate Digital Analyst


Samuel is an experienced marketing professional with a bachelors of business marketing. Samuel's many skills include marketing data analysis and report creation, PPC, social media marketing and selecting, setting, and tracking business KPIs.

You’ve bet everything on your start-up, but what you don’t need to be told is that you’re going to be successful. You need to be told what’s achievable and how to go about achieving it.

what fellow founders say:

founders & marketing

Marketing requires somebody to be on top of all the tactics, all the trends, all the things that are moving and changing. There are new platforms. There are new bidding options. Every day, these things change. That knowledge is what Fractal provides. I'm looking at marketing every day, every minute, thinking about what we can do to get your product in front of the person you want, using the right tactics, tricks and tools.

Gerard Doyle

Founders can get lost in a sea of marketing options, diluting focus from their organic business. 

In the startup phase, putting the various complex pieces together is challenging. Meshing a marketing strategy to fit your customer personas, traffic sources and customer feedback can get messy and complex.

We help to guide you through this process, piece by piece, with regular consulting and practical assistance, looking at things through both a macro and a micro perspective.

contact us