The Best Thing Since Sliced Bread

In this podcast, Gerard talks about the idea people often believe that, ‘the perfect product will sell itself’.

Using the market introduction of sliced bread as an example, Gerard expands on the importance of market positioning and realigning to ensure that your product, no matter how perfect, is marketed correctly and to the right people.

Did you enjoy this post?

Enter your email below and receive an email once I publish new content.

I agree to have my personal information transfered to MailChimp ( more information )

I will never give away, trade or sell your email address. You can unsubscribe at any time.